A word from your pal, Tyler Durden

"Advertising has us chasing cars and clothes, working jobs we hate so we can buy shit we don't need. We're the middle children of history, man. No purpose or place. We have no Great War. No Great Depression. Our Great War's a spiritual war... our Great Depression is our lives. We've all been raised on television to believe that one day we'd all be millionaires, and movie gods, and rock stars. But we won't. And we're slowly learning that fact. And we're very, very pissed off. -Tyler Durden (Fight Club)"

Saturday, September 18, 2010

Clever Energizer Battery Advertisement

Since a child, I've associated the Energizer with the little rabbit that would just keep on going and going and going while playing it's bass drum.





Remember that commercial? Well if it doesn't ring a bell, it was the first Energizer commercial aired on TV that introduced the Energizer bunny. Pretty cool huh?

The times have changed and as the bunny still makes appearances in commercials and print advertisements, I have noticed Energizer taking a different and more clever approach to their print advertisements as shown below:

The age of computer generated imagery seems to be in dominance as more advertisements have started to dabble in creative ways to manipulate photos and generate graphics.
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